BEA's entry into virtualization

Recently came across BEA Press release about it's entry into virtualization space.

BEA announced three product road maps
"Virtual JVM" , "Virtual WebLogic" and "WebLogic Operation Control".

"WebLogic Liquid Operation Control" looks similar to Cassatt's (Founded by ex BEA CEO) "College" product.

It is interesting to know different views on following key points....
o What does BEA's entry to server automation mean to company like Cassatt ?
o How BEA's product will be different from couple of years old Cassatt product ?